Recreation Crowd Study

2020

Located in the heart of Amsterdam, the Marineterrein Amsterdam has become one of the most popular recreational destinations in our busy city. As summer temperatures get hotter and hotter, this innovation district can become overcrowded with swimmers, sun bathers and picnickers who are welcome, but also create challenges related to health and safety.

We conducted an experiment to count pedestrians, sunbathers, swimmers and night- swimmers using two smart cameras that generate valuable data while respecting privacy.

Solution

Officially named the “Recreational Crowd Study” this experiment uses two smart cameras to count the number of people 1) occupying the boardwalk, 2) swimming, and 3) swimming at night. This applied research and the data it generates helps the project organisation monitor the volume, activity and safety of the public visiting the Voorwerf (front yard) while providing key insights to make informed choices for its future development in a more collaborative, open and inclusive exchange with the public.

This initiative is a private-public partnership with the Amsterdam CTO office as a pioneering experiment to use this new technology in an inclusive environment to help improve public services and safety in common spaces.

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